Seductive Academic WritingDanyal Freeman (2018)
Style guides and academic writing guides ignore or caution against the figures of speech. I show how and why academics populate their prose with the figures of speech that seduce.
Stylish Academic WritingHelen Sword (2012)
The dime-a-dozen style guides neglect the creative impulse: the rhetorical tradition. Sword shows that writing creatively is as important as writing clearly and correctly. And she shows us how to do it. Watch her explain why creativity matters here.
The Sense of Style: The thinking person's guide to writing in the 21st centurySteven Pinker (2014)
The book cares most about clarity and correctness. But read chapter two. Pinker 'reverse-engineers' good academic prose. There he finds what the dime-a-dozen style guides neglect: figures of speech, literary devices and creativity. Watch him explain why 'so much academic writing stinks' here.
Revising ProseRichard Lanham (2000)
Linguists are pretty tone deaf to the sweet music of style the rhetoricians and stylisticians hear: the figures of speech. Lanham sounds the major chords in the music of style and offers a "paramedic's" checklist for reviving unconscious prose.
On Writing Well: An informal guide to writing nonfictionWilliam Zinsser (1995)
We must write to engage, interest and entertain. Zinsser shows us how de does it—and how we can do it.